Message from the President
The decision to create Nabson came from the desire to compensate for all the difficulties I encountered when I started doing business in emerging countries. The time I spent mainly in Africa, looking for solutions so that customers are satisfied to perfection, was my source of inspiration, from where I learnt the best lessons of business life.
Bringing Nabson and its subsidiaries to where they are today was a very intense personal adventure, but at the same time it left my team and me much stronger and more experienced. Because yes, I can't forget my team, of whom I'm very proud, and without whom nothing would ever have happened.
At Nabson, we are all very close to the values that have brought us success, and we expect to be faithful to them: we won't forget where we came from and the path we've travelled. A path of endeavour and achievement that has earned us, year after year, the preference of global players, both customers and suppliers.
It is with immense motivation and gratitude that we wake up each day to honour the trust that each of them has given us.
Nabil Choukeir
General Manager
